The environmental imperative is the reason to begin. This is about why you'll be glad you did it. Have to versus get to. Part I of a two-part conclusion.
Rebellion
Are You a Punk?
When institutions produce the chaos, order becomes the rebellion. The punks of 2026 don't sneer. They say "no thank you" and build something without you.
Future Proofing
Vendor Dependency and the Loveless Long-Term Relationship
In a performance economy, the product is a vessel. The software is the spirit. What happens when the spirit departs?
Reassurance
Reassurance is a Strategic Capacity
The performance economy, at its best, creates the conditions for play. At its worst, it creates the conditions for vigilance.